What to Expect

  1. Introduction - Why Most Marketing Sucks

  2. Discipline 1 - Mission: Building Your Launchpad

  3. Discipline 2 - Market: I Only Have Eyes for You

  4. Discipline 3 - Message: Whispering Sweet Nothings

  5. Discipline 4 - Messenger: Decisions Aren't Made in a Vacuum

  6. Discipline 5 - Method: Chocolates & Flowers

About this course

  • $777.00
  • 4.5 hours of video content
  • 9 Lessons

In this Masterclass, you'll discover the greatest marketing strategy in history.

  • Create Your Mission Manifesto

  • Uncover Your Most Compelling Brand Values

  • Meet Your Most Powerful High Impact Markets

  • Leverage the Ultimate Message Recipe

  • Transform Your Organization to Grow a Lasting Legacy

Don't Have the 7DRM Book?

Now Available in Print, Kindle and Audible!

Whether you want to follow along in the book during the Masterclass or are wanting to learn more before signing up, ordering the 7DRM book is a great place to start.

Learn More About 7DRM

What Others Have to Say

“If your marketing is dead or dying, 7DRM offers resurrection. If your marketing is thriving, it will take you further.”

Ron, Nonprofit Executive

“7DRM describes how to win at authentic, relational marketing.”

Mark, Financial Executive

“7DRM is for anyone who wants to experience the success of combining relational marketing with transactional marketing.”

“7DRM provides a foundation for building tactics that work because they ultimately put the customers' needs first.”

Wesley, Aviation Executive

“7DRM not only addresses the 'what' and 'how' of relationship marketing, it gets to the 'why' of marketing and branding.”

Dwayne, Technology Executive

Meet Your Instructor

Bill Dolan

Bill is the Emmy-nominated Creative Director at Spirit Media. For over 30 years, Bill has produced events for hundreds of thousands, directed broadcasts for millions, and has acted as consultant for world class organizations, from start-ups to Fortune 500 companies. In 1999, Bill had a death experience that challenged his world view and approach to communication and marketing. Years of research led him to write the book, The 7 Disciplines of Relationship Marketing. Today, he is a recognized authority, national speaker, and workshop trainer of the 7DRM System. In his free time, he loves family time, CrossFit, refining his chocolate chip cookie recipes and writing with his office buddy, Marcella, their tabby cat.

Transform your business into a purpose driven marketing machine